GEO and AEO
Generative Engine Optimization Services for Professional Firms
When a buyer asks AI which firm to hire, they get one answer built from a handful of sources.
GEO is the work of being one of those sources, and of being named in the answer itself.
The six-block diagnostic
- 01Crawl access
- 02Render and parse
- 03Entity clarity
- 04Answer extractability
- 05Third-party validation
- 06Freshness and consensus
Four checks on your site, two off it. See the method.
What GEO and AEO are
Generative engine optimization (GEO) and answer engine optimization (AEO) are two names for the same job: making your firm easy for AI systems to quote and recommend.
For the full breakdown of the acronyms, read AEO vs SEO vs GEO vs AIO.
Why firms are cited on their name and missed on buying questions
AI answers cite what they can verify, and on buying questions they trust other people's sites more than yours.
Our own site shows it. On 5 October 2026, Google's AI Mode cited us on all 5 questions with our name in them, and on none of 10 buying questions. The buying answers drew on Reddit, YouTube, Clutch and LinkedIn instead.
Our method
We fix how your pages answer, then build the outside mentions that make AI name you.
It follows our six-block diagnostic: four checks on your site, two off it.
On your site
AI crawler access, content in the page's HTML, schema that says who you are, and answers an engine can lift in one piece.
Off your site
Directory profiles, reviews, Reddit and LinkedIn answers, and named expertise that back up what your site says.
What you get each month
A weekly check of the same buying questions, a monthly report, and the work that moves them.
We never guarantee AI visibility. Answers change from run to run, so we show you the trend and what we did about it.
What GEO costs
GEO is included in Engine Fix and Engine Care.
Engine Fix is $799 a month. Engine Care keeps it fixed from $499 a month. See pricing.
Frequently asked questions
Straight answers to what buyers ask before hiring.
Is GEO different from SEO?
GEO builds on SEO. AI answers draw on pages search engines can find, so the technical and content work is shared. GEO adds answer structure and the off-site mentions.
How long before AI names us?
Citations usually move first, because they depend on your own pages. Mentions take longer, because they depend on other sites talking about you.
Which AI engines do you check?
Google's AI Mode weekly, and ChatGPT, Gemini, Perplexity and Claude monthly.
Free SEO Audit
Start with a free audit
See what is wrong, how much it matters and what it is costing you. Valued at $4,000, and the findings are yours either way.